Airtory proudly announces the launch of AdCTV, its new and improved CTV Ad Builder, developed to become the world’s leading platform for Connected TV advertising. Purpose-built by Airtory to simplify and accelerate the creation of Rich Media CTV and Display ad creation, AdCTV enables advertisers to build high-impact, interactive creatives faster and more efficiently than ever before. With its innovative features and streamlined interface, AdCTV empowers advertisers to create stunning, high-performance CTV creatives that seamlessly run across any CTV environment.

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The redesigned AdCTV Canvas serves as the centerpiece of the platform, offering an intuitive, singular view of all creative pages, along with a top toolbar for quick access to essential features. Enhanced components like Image, Carousel, and Video are now accessible through the new Widgets icon, making ad creation smoother and more efficient. A consolidated Properties Panel provides intuitive control, ensuring that users can design, edit, and deploy ads with minimal friction.

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AdCTV’s new Brand Kits allow advertisers to maintain brand consistency effortlessly, while the Layouts feature enables users to save custom ad structures for streamlined future projects. With a visually enhanced Card View, an integrated Notification Panel, and the ability to instantly preview ads in real-time, AdCTV dramatically reduces development time, making it the go-to solution for CTV creatives.

AdCTV continues to push the boundaries of what’s possible in CTV advertising, solidifying Airtory’s position as the market leader in interactive and engaging ad experiences.